Posted Date : July 16,2019
Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-13088
Government Authority located in Louisiana; USA based organization looking for expert vendor for developing and executing a strategic marketing and communication program.
[A] Budget: Looking for Proposal
[B] Scope of Service:
(1) Vendor needs to provide developing and executing a strategic marketing and communication program.
- Strategic Development and Brand Identity will be responsible for the creative development and
implementation of a comprehensive, research-based marketing and communication plan
strategically designed to create a favourable image of the State as a place in which to live, work
and do business.
- Website(s) and Digital Communication Tools will be the lead agency for the enhancement,
development, design, integration and support for LED websites, including but not limited to the
LED main website the LED Entertainment website, and the state job connection website, including related portals, content management tools, future websites, web applications and databases, as well as targeted digital communication tools (e.g., mobile app, social media).
- Public Relations/External Communications will be responsible for the development and execution
of a strategic state, national and international external communications and public relations
program designed to generate positive earned media awareness of Louisiana as a place in which
to live, work and do business.
- Websites to Analyse LED Website needs, including front-end and back-end support and integration, content management and future site upgrades and enhancements (includes mobile optimized site), portals, databases and web applications, Maintain and supervise Search Engine Optimization best practices and standards, maintain current, robust Content Management System or recommend improved or equivalent system with similar or new/improved capabilities balancing cost/benefit
scenarios to ensure site monitoring/updating, exporting data and CMS navigation is easy to perform LED staff. Maintain current end user layout or recommended improvements in user experience to support strategic mission of LED, Execute and supervise maintenance of a content management plan, make routine design and copy changes to LED Websites, including uploading new images, documents and photos.
- Website and Digital Communication Tools that provide Strategic planning, Creative development, Website development and management for LED Websites, Email marketing, Digital and social media communication tools development and management, Search Engine Optimization (SEO) planning and management, updating headlines, metadata descriptions, site address and extensions for a more prominent results in online searches, Project management, Account service and management and Copywriting and Proofing.
(2) All question must be submitted no later than July 26, 2019.
[C] Eligibility:
- Onshore (USA Only);
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office location
Budget :
Deadline to Submit Proposals: August 26,2019
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$
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Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-13088
Government Authority located in Louisiana; USA based organization looking for expert vendor for developing and executing a strategic marketing and communication program.
[A] Budget: Looking for Proposal
[B] Scope of Service:
(1) Vendor needs to provide developing and executing a strategic marketing and communication program.
- Strategic Development and Brand Identity will be responsible for the creative development and
implementation of a comprehensive, research-based marketing and communication plan
strategically designed to create a favourable image of the State as a place in which to live, work
and do business.
- Website(s) and Digital Communication Tools will be the lead agency for the enhancement,
development, design, integration and support for LED websites, including but not limited to the
LED main website the LED Entertainment website, and the state job connection website, including related portals, content management tools, future websites, web applications and databases, as well as targeted digital communication tools (e.g., mobile app, social media).
- Public Relations/External Communications will be responsible for the development and execution
of a strategic state, national and international external communications and public relations
program designed to generate positive earned media awareness of Louisiana as a place in which
to live, work and do business.
- Websites to Analyse LED Website needs, including front-end and back-end support and integration, content management and future site upgrades and enhancements (includes mobile optimized site), portals, databases and web applications, Maintain and supervise Search Engine Optimization best practices and standards, maintain current, robust Content Management System or recommend improved or equivalent system with similar or new/improved capabilities balancing cost/benefit
scenarios to ensure site monitoring/updating, exporting data and CMS navigation is easy to perform LED staff. Maintain current end user layout or recommended improvements in user experience to support strategic mission of LED, Execute and supervise maintenance of a content management plan, make routine design and copy changes to LED Websites, including uploading new images, documents and photos.
- Website and Digital Communication Tools that provide Strategic planning, Creative development, Website development and management for LED Websites, Email marketing, Digital and social media communication tools development and management, Search Engine Optimization (SEO) planning and management, updating headlines, metadata descriptions, site address and extensions for a more prominent results in online searches, Project management, Account service and management and Copywriting and Proofing.
(2) All question must be submitted no later than July 26, 2019.
[C] Eligibility:
- Onshore (USA Only);
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office location
Budget :
Deadline to Submit Proposals: August 26,2019
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$